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EMERSON ACADEMY

Led a full rebrand and website overhaul for a relationship-driven microschool—developing their visual identity, messaging, and site from the ground up to reflect their warmth, clarity, and commitment to helping students thrive.

Emerson Academy

With minimal direction, I led a full brand transformation—rewriting, redesigning, and reimagining every aspect of their identity and digital presence.

  • Brand identity, color palette, and logo development

  • Full website redesign from structure to storytelling

  • Copywriting and content strategy across all pages

  • Custom iconography and imagery sourcing

  • Donation page and program overview design

  • Light-touch SEO and performance optimization

The result is a brand and website that finally feel aligned with the heart of the school—welcoming, grounded, and full of possibility.

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